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    Nitrolian (1929). Very Fine on Linen. French Advertising Grande (47.5" X 63"). Leonetto Cappiello Artwork.
    Leonetto Cappiello was born in Italy, but built his career as a graphic designer in Paris where he left a lasting impression on the advertising business. Cappiello not only created visually pleasing illustrations, but also employed clever use of imagery to advertise products and communicate their selling points without necessarily having to use words. This particular poster advertises a quick-drying paint, which is highlighted with a lady in white walking down stairs that has been painted moments before. Though no touchup has been applied, this poster is linen-backed. Signs of handling include small tears, mild creases, as well as unobtrusive stains and smudges. There are a few printing irregularities in the borders, especially along the left edge.

    Estimate: $1,000 - $2,000.

    Auction Info

    Proxy Bidding Ends
    21st Saturday 7:20 pm CT
    Auction Dates
    21st-22nd Saturday-Sunday
    Proxy Bidding Time Remaining
    23 Days 22h 22m 23s
    Internet/Mail Bids: 0
    Lot Tracking Activity: 15
    Page Views: 42

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    This lot is in: 3 - Signature® Internet Session - No Floor or Phone Bidding (Mail, Fax, Internet, and Heritage Live):
    (Lots 86343-86513) - 7:30 PM Central Time, Saturday, March 21, 2020.
    (Proxy bidding ends ten minutes prior to the session start time. Live Proxy bidding on Heritage Live starts 24 hours before the live session begins and continues through the session.)

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    Exhibition Viewing Times, Title Page, Floor Session and License Information

    Additional Location Info:
    Heritage Auctions - Dallas
    3500 Maple Ave
    17th Floor
    Dallas, TX 75219

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