Description

    Hoopla (Fox, 1933). Original Poster Art (22" X 27.5).
    Clara Bow, the saucy "It" girl of the silent screen, made her film farewell in this musical drama. The story takes place during the Chicago World's Fair of 1933. Bow plays Lou, a hootchy-kootchy dancer who is catapulted into stardom by a fast-talking barker. Hoping to escape her tawdry existence, Lou makes a play for a handsome young man, but by film's end she has bowed to the inevitable and returns to the sort of work she knows best. After this film, Bow retired to private life as the wife of cowboy star Rex Bell. Offered in this lot is the extremely rare original artwork done by artist Harold Seroy for the two sheet poster, printed only for distribution in the New York area and used for outdoor advertising. Heritage sold a copy of that poster for almost $5600 in 2008. Harold Seroy started at the art department of Warner Brothers in 1930 and went on to work for all the major studios until retiring in 1960. Although fairly unknown today, he designed the posters for such films as The Barefoot Contessa with Ava Gardner and Gilda with Rita Hayworth. This artwork is done in gouache and watercolor on illustration board. It has an older glue residue around the borders perhaps from a display mat put on it in an earlier time. There are two chips in the board at the top edge but in no way interferes with the artwork. It has been signed by the artist and dated 1931 - but we believe that was added much later. Fine+.


    View movie details on IMDB
    View movie details on AllMovie


    Fees, Shipping, and Handling Description: Movie Poster - Flat, Small (view shipping information)

    Sales Tax information  |  Terms and Conditions

    Bidding Guidelines and Bid Increments

    Glossary of Terms

    Auction Info

    Auction Dates
    November, 2013
    16th-17th Saturday-Sunday
    Bids + Registered Phone Bidders: 4
    Lot Tracking Activity: N/A
    Page Views: 741

    Buyer's Premium per Lot:
    19.5% of the successful bid (minimum $14) per lot.

    Sold for: Sign-in or Join (free & quick)

    Heritage membership

    Join Now - It's Free

    VIEW BENEFITS
    1. Past Auction Values (prices, photos, full descriptions, etc.)
    2. Bid online
    3. Free Collector newsletter
    4. Want List with instant e-mail notifications
    5. Reduced auction commissions when you resell your
      winnings 
    Consign now
    • Cash Advances
    • More Bidders
    • Trusted Experts
    • Over 200,000 Satisfied Consignors Since 1976
    Consign to the 2018 March 31 - April 1 Movie Posters Signature Auction - Dallas.

    Learn about consigning with us

    Grey is a true asset to Heritage Auctions and Heritage Auctions are a true asset to the Movie Poster Hobby.
    Jim G.,
    Ray, MI
    View More Testimonials

    HA.com receives more traffic than any other auction house website. (Source: Similarweb.com)

    Auction #161743 spotlights


    2001: A Space Odyssey (MGM, 1968). One Sheet Style A
    BID NOW


    Fun in Acapulco (Paramount, 1963). Three Sheet
    BID NOW


    The Grateful Dead at the Fillmore West (Bill Graham, 1969). 1st Printing Concert Window
    BID NOW


    Halloween (Compass International, 1978). Blue Ratings Box Style
    BID NOW


    High Plains Drifter (Universal, 1973). One Sheet
    BID NOW


    One Million Years B.C. (20th Century Fox, 1966). One Sheet
    BID NOW


    San Fernando Valley (Republic, 1944). One Sheet
    BID NOW


    The Colossus of New York (Paramount, 1958). Lobby Card Set of 8
    BID NOW

    Video tutorial

    Getting the most out of search

    Recent auctions

    2017 July 29 - 30 Movie Posters Signature Auction - Dallas
    2017 July 29 - 30 Movie Posters Signature Auction - Dallas
    REALIZED $2,809,325