Skip to main content
Go to accessibility notice

    Description

    Lawrence of Arabia (Columbia, 1962). Advance Double-Sided One Sheet (29.75" X 40").
    During the 1950s and early 1960s the studios were doing all they could to bring the audience back into the theater as the loss to television had left most of the majors crippled. Cinemascope, 3-D, and other techniques were used to lure the audience back to the theatrical experience. This is one of those posters that may have been a marketing advancement used at the flagship theaters showing the Roadshow engagement of this film. Placed on a light box, it is perhaps one of the first of the double sided displays. We know that Paramount Studios dabbled in the limited production of double-sided posters during this period for some of their blockbuster films such as Breakfast at Tiffany's, Zulu, One Eyed Jacks, and Nevada Smith. We were unaware of any other studio producing these posters but have received this very rare double-sided one sheet to David Lean's Academy Award winning film starring Peter O'Toole, Alec Guinness, and Anthony Quinn. Though similar in design to the Style B Roadshow poster by artist Howard Terpning, this rolled one sheet has a bright red title instead of black, and also lacks the Winston Churchill quotation. This may very well be the only copy of this poster to have survived due to the materials it was produced from and its fragility if mishandled. There are a couple of small repaired tears in the borders and tack holes in the lower corners and top center. There are minor crimps within the image. The poster is a full bleed. Rolled, Fine/Very Fine.




    Please see full-color, enlargeable images above for more details.

    View movie details on IMDB
    View movie details on AllMovie


    Auction Info

    Auction Dates
    November, 2012
    29th-30th Thursday-Friday
    Bids + Registered Phone Bidders: 8
    Lot Tracking Activity: N/A
    Page Views: 2,131

    Buyer's Premium per Lot:
    19.5% of the successful bid (minimum $14) per lot.

    Sold on Nov 29, 2012 for: Sign-in or Join (free & quick)
    Track Item

    Heritage membership

    Join Now - It's Free

    VIEW BENEFITS
    1. Past Auction Values (prices, photos, full descriptions, etc.)
    2. Bid online
    3. Free Collector newsletter
    4. Want List with instant e-mail notifications
    5. Reduced auction commissions when you resell your
      winnings 
    Consign now
    • Cash Advances
    • More Bidders
    • Trusted Experts
    • Over 200,000 Satisfied Consignors Since 1976
    Consign to the 2021 November 20 - 21 Movie Posters Signature Auction.

    Learn about consigning with us

    Grey is a true asset to Heritage Auctions and Heritage Auctions are a true asset to the Movie Poster Hobby.
    Jim G.,
    Ray, MI
    View More Testimonials

    HA.com receives more traffic than any other auction house website. (Source: Similarweb.com)

    Auction #162132 spotlights


    Abbott and Costello Go to Mars (Universal International, 1953). Folded, Fine. One Sheet (27" X 41").
    BID NOW


    Rio Bravo (Warner Bros., 1959). Folded, Fine+. One Sheet (27" X 41").
    BID NOW


    King Kong vs. Godzilla (Universal, 1963). Folded, Very Fine-. One Sheet (27" X 41").
    BID NOW


    Black Sunday (American International, 1961). Folded, Very Fine-. One Sheet (27" X 41").
    BID NOW


    The Magnificent Seven (United Artists, 1960). Folded, Fine/Very Fine. One Sheet (27" X 41").
    BID NOW


    Veronica Lake Personality Poster (Paramount, 1944). Fine+ on Linen. French Moyenne (23" X 31") Roger Soubie Artwork.
    BID NOW


    High Society (MGM, 1956). Folded, Fine/Very Fine. One Sheet (27" X 41").
    BID NOW


    King Creole (Paramount, 1958). Folded, Fine+. One Sheet (27" X 41").
    BID NOW

    Video tutorial

    Getting the most out of search