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    Description

    2001: A Space Odyssey (MGM, 1968). One Sheet (27" X 41").
    When MGM decided to revamp the advertising campaign for this blockbuster film in 1969 they chose the tagline "The Ultimate Trip." The EYE poster, as this poster is most often referred to, was conceived for the 1969, 70 mm relaunch in New York while the film was still playing around the country in its original 1968 standard 35 mm format. This poster was primarily used for wilding (i.e. posting on building sites, etc.). It was therefore printed in a smaller quantity than the STAR CHILD poster, the campaign's principal image. The STAR CHILD was retained for subsequent releases for the next decade. Some of the EYE posters were displayed at the Ziegfeld Theatre but as a secondary image, and never for newspaper ads, etc. It is therefore the rarest of all the U.S. one sheets for 2001: A Space Odyssey. The original printing of the EYE and STAR CHILD posters have no NSS or other information in the bottom border, as they were created in rush time, not knowing if the campaign would take. After the successful New York opening, the campaign was adapted in other U.S. cities. The poster has pinholes in the right and left borders, light edge wear, light wrinkling, and a crease under the title. Rolled, Very Fine-.


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    Auction Info

    Auction Dates
    November, 2010
    12th-13th Friday-Saturday
    Bids + Registered Phone Bidders: 7
    Lot Tracking Activity: N/A
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